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Online Course Catalog Student Information Registration Information About CAPS
Course Catalog
Certificate Program
Corporate Training Program
English as a Second Language
Career Development
for International Students
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Digital Design
New Manager
Customer Relationship Management
Marketing
Advanced Marketing
Business Intelligence
Accounting Principles
Advanced Accounting
Payroll-Paytrain
Bookkeeping
Forensic Accounting
Contemporary American Business Practices
Advanced Finance and Investment
Financial Planning
Emergency and Crisis Management
Sales Management
Finance and Investment Principles
Certified Employee Benefits Specialist
Human Resource Management
Project Management
International Trade Operations and Procedures

Please note that you need to fill out both Certificate and Registration applications to apply for any certificate program.

Click here for directions on how to apply


Advanced Marketing Certificate

This certificate is designed for advanced marketing professionals seeking advanced topics related to customer behavior and acquisition, including: executing a customer-acquisition campaign, analyzing and understanding the customer base, and developing a customer value proposition.

Prerequisite:
Successful completion of our Principles of Marketing Certificate or equivalent
experience.

Required courses:
MKT0009: Customer Value Optimization
MKT0010: Customer Acquisition
MKT0011: Customer Analysis, Loyalty and Contact
MKT0015: Execution and Post-Analysis of Acquisition Campaigns

If courses purchased individually: $2,180
Certificate paid in full: $1,995

 

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